Friday, August 29, 2008

Whither K-Mart?

That's what the experts are saying in this story. Sears is still in the tank.

Lampert's a very smart guy by any definition. So let's see here. Which brand has a better name recognition right now? (Don't be so sure about that one.) Has Walmart cornered the doscount market so much that K-Mart is a dying brand? (Maybe.) How much duplication do you have between brands in towns? (Plenty albeit not universal. In my town Sears and Super K-Mart are about a mile and a half apart, but I'd be more likely to go to K-Mart.)

I could see the K-Mart brand being dumped and converted to Sears stores. But in towns like mine I also can see Sears dumping the moribund mall locations and moving the marque to the K-Mart. Either way, you shed duplicity and you shed dirt, hopefully at a decent price. Let's see what Lampert does.

And, by the way, if I don't post again today, have a great holiday weekend.

1 comments:

Anonymous said...

The K-Mart near me has long ago been turned into a Lowes. But, I have bad memories of K-Mart. My kids were little when the K Mart was around so I would go there very late at night after my kids were asleep. Late at night there was always a grungy group playing video games. For some reason it gave me a depressed feeling and so to this day I avoid K-Mart. Not that there is one within 20 miles of my house that I know of. There is a Walmart. I would love that to go away as well. Shopping there is another disgusting experience so I avoid that place like the plague as well.

 
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